Can “Green Power Insurance” Boost the Renewable Energy Industry?

Authors

  • Heidi Anderson Energy Analyst Frost & Sullivan

DOI:

https://doi.org/10.13052/dgaej2156-3306.1626

Abstract

The development of renewable power
projects can be hindered by many things. Cost,
public opposition, and lack of consumer un-
derstanding about the effects of different power generation technologies
are just a few. A lesser known restraint, however, is the scarcity of fi-
nancing options available for the development of renewable generation.
Prior to deregulation, power plants were built according to need
and utilities had a captive customer base and were able to charge a
regulated rate for electricity. Lending institutions offered reasonable in-
terest rates because there was strong assurance that the investment
would be recouped. The market is still principally supplied by facilities
that were built with the guarantee that utilities would purchase the
power. In a competitive market, however, no such guarantees exist for
those building new generation facilities. Absent customer choice, the
majority of power producers will construct generating capacity only
under favorable financing terms. Green power is still a niche market and
generally available at premium prices which limits the number of cus-
tomers a marketer might acquire

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Author Biography

Heidi Anderson, Energy Analyst Frost & Sullivan

Heidi Anderson is a research analyst, energy markets, with Frost
&. Sullivan’s San Jose, California, office. She has authored, or assisted in
preparing, custom projects analyzing selective world power generation
facility markets, and in a study of the marketing of bundled energy
management solutions. The focus of her research is on renewable energy
markets in North America, including renewable energy technologies
and manufacturers, green pricing and marketing, and emerging markets
and technologies. Articles, and quotes, by her have appeared in a num-
ber of technical press and trade journals.
Frost &, Sullivan, 1040 East Brokaw Road, San Jose, California 95131 (t)
408-392-2083; (f) 408-392-2150 handerson@frost.com
(For a comprehensive view of the Green Energy Markets please contact
Rolf Gatlin at 210.348.1017 or rgatlin@frost.com and reference Frost &
Sullivan report #5909-14)

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Published

2001-03-23

How to Cite

Anderson, H. . (2001). Can “Green Power Insurance” Boost the Renewable Energy Industry?. Distributed Generation &Amp; Alternative Energy Journal, 16(2), 73–79. https://doi.org/10.13052/dgaej2156-3306.1626

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Articles