Busting the Myth that Green Costs More Green

Authors

  • James D. Qualk LEED® AP
  • Paul McCown PE, CEM, LEED® AP, CxA SSRCx, LLC

Abstract

Buildings are one of the largest consumers of resources and
energy in this country, and according to the AIA (American Institute
of Architects) are responsible for almost half of all carbon emissions
in the United States. Since Americans spend nearly 90 percent of
their lives indoors, buildings are clearly important to our way of life.
The most common misconception about green building is that these
approaches cost more to implement than traditional strategies and
techniques of design and construction.
Any decision made in the early stages of programming and
design will have economic impacts on the overall building cost. How
many floors will our building have? Will we use marble in the lobby?
Can we use fancy fixtures in the bathrooms? But according to a Davis
Langdon study, there was “...no significant difference in the construc-
tion costs for LEED ® -seeking versus non-LEED ® buildings...” In ad-
dition to this widely referenced report, other independent studies by
the State of California and the GSA indicate that cost premiums are
minimal.
More importantly, first cost is only a small part of the total cost
of building ownership. Cost-of-ownership studies agree that first cost
only accounts for around 10 percent of all costs a building owner will
spend over the life of the building. The other 90 percent comes in the
form of operation and maintenance—two areas in which designing
for LEED ® certification can save enormously. Any additional costs
for building green are recouped in one to two years on average, with
exponential cost savings thereafter that leave traditional construction
far behind.

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Author Biographies

James D. Qualk, LEED® AP

James D. Qualk is vice president and team leader for SSRCx, LLC (Smith Seckman Reid’s commissioning subsidiary) and helped form the Sustainable Solutions Group. James is responsible for the management of operations and direction of marketing and sales of sustainable consulting services that include LEED® facilitation, LEED® feasibility analysis, energy modeling, various commissioning services including Continuous Commissioning®, and other sustainability consulting services.

James is a former board member of the Middle Tennessee chapter of the U.S. Green Building Council and served as their communications chair for two years. He also serves on various committees for the Tennessee Environmental Council (TEC) and acts as their liaison to the Tennessee Pollution Prevention Roundtable in the Tennessee Department of Environment and Conservation (TDEC). He lectures in the civil engineering department of Vanderbilt University in a graduate class titled CE 299—Electrical, Mechanical Systems in Building & LEED. He serves as the citizen member of an advisory committee for the Tennessee Department of Commerce and Insurance regarding the implementation of rules and regulations relating to the purchase, sale and theft of scrap metal in Tennessee. Recently, James spoke at the Global Construction Summit in Beijing, China, on a panel titled “Greening the Desert—The Green Building Movement in the Middle East.”

Paul McCown, PE, CEM, LEED® AP, CxA SSRCx, LLC

Paul McCown joined Smith Seckman Reid, Inc. in 2001 and serves as manager of the Sustainable Solutions Group of SSRCx, LLC. Paul is a board member of the Tennessee Environmental Council and an active member and contributor to state and national professional organizations, including the American Society of Heating, Refrigerating and Air Conditioning Engineers, the AABC Commissioning Group, the Association of Energy Engineers, the Building Commissioning Association, and the U.S. Green Building Council Middle Tennessee Chapter. Paul is a registered professional engineer in the state of Tennessee, is an LEED® Accredited Professional, Certified Energy Manager, and Certified Commissioning Authority. He lectures in the civil engineering department of Vanderbilt University in a graduate class titled CE 299—Electrical, Mechanical Systems in Building & LEED.

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Published

2023-07-11

How to Cite

Qualk, J. D. ., & McCown, P. . (2023). Busting the Myth that Green Costs More Green. Strategic Planning for Energy and the Environment, 28(4), 36–48. Retrieved from https://journals.riverpublishers.com/index.php/SPEE/article/view/19927

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