A Study on Estimating Theme Park Attendance Using the AdaBoost Algorithm Based on Weather Information from the Korea Meteorological Administration Web

Authors

  • Jinkook Kim Korea Institute of Sport Science, South Korea https://orcid.org/0000-0002-8455-9711
  • Soohyun Kim Dept. of Sport and Healthcare, Namseoul University, South Korea

DOI:

https://doi.org/10.13052/jwe1540-9589.2368

Keywords:

Machine learning, AdaBoost, theme park, prediction of admission number

Abstract

The purpose of this study is to propose an efficient machine learning model based on five years of data for Seoul Grand Park in Republic of Korea, depending on the weather and day characteristics, and to increase its effectiveness as a strategic foundation for national theme park management and marketing. To this end, the AdaBoost model, which reflects the characteristics of the weather and the day of the week, was recently compared with the actual number of visitors and the predicted number of visitors to analyze the accuracy. The analysis showed 30 days of abnormal cases, and the overall annual distribution was found to show similar patterns. Abnormal cases required details of wind speed, average relative humidity, and fine dust concentration for weather information, and it was derived that more accurate predictions would be possible considering variables such as group visitors, new events, and unofficial holidays.

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Author Biographies

Jinkook Kim, Korea Institute of Sport Science, South Korea

Jinkook Kim received his Master’s degree in Physical Education from Korea University in 2008 and his Ph.D. in Physical Education from Korea University in 2012. He is currently working as a research fellow at the Korea Institute of Sport Science in South Korea. His research areas include sports AI, sport convergence, sports industry, and sports marketing strategy formulation. He has also served as a reviewer for many prestigious journals.

Soohyun Kim, Dept. of Sport and Healthcare, Namseoul University, South Korea

Soohyun Kim received his Ph.D. in Philosophy in Sport and Leisure Studies from Yonsei University in 2007. Dr. Kim joined the Sport & Healthcare department at Namseoul University in 2008. His research interests include sport management and sport convergence.

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Published

2024-11-04

How to Cite

Kim, J. ., & Kim, S. . (2024). A Study on Estimating Theme Park Attendance Using the AdaBoost Algorithm Based on Weather Information from the Korea Meteorological Administration Web. Journal of Web Engineering, 23(06), 869–884. https://doi.org/10.13052/jwe1540-9589.2368

Issue

Section

Data Science and Network Intelligence in Web Science