Innovation and Digital Transformation of Media Economy Based on Information Security Technology


  • Yan Meng Chongqing Technology and Business University, Chongqing, China
  • Jungjin Kim School of Artificial Intelligence Law, Southwest University of Political Science and Law, Chongqing, China
  • Hak-chun Lee Department of Law, Graduate School, Dong-A University, Busan, Korea
  • Cho Dong Je Dong-A University Graduate School of Law, Busan, Korea
  • Peiyun Cheng School of Art, Chongqing Technology and Business University, Chongqing 400067, China



Information security, blockchain, media economy, value chain reconstruction, Digital Transformation


This study aims to analyze the application of information security (IS) technology and blockchain in the media economy, and the impact of cross-border cooperation and value chain reconstruction combined with blockchain technology (BCT) on promoting innovation and digital transformation in the media economy. This study delves into the interplay between cross-border collaboration, value chain reconstruction, and BCT. It constructs a media economic digital platform by amalgamating blockchain and cross-border value chain principles, subsequently evaluating and analyzing its performance. Findings indicate that the proposed model exhibits a reduced block propagation time and enhanced security performance, boasting a 5% improvement. The platform’s latency remains stable at approximately 245 ms. Survey analysis reveals an agreement rate exceeding 57.94% across dimensions such as data mining, customer relationship management, and classification effectiveness, contributing to heightened user satisfaction. Consequently, this study offers valuable insights into user relationship security management within cross-border collaborations, shedding light on novel avenues for sustainable development and digital transformation in the realm of the media economy.


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Author Biographies

Yan Meng, Chongqing Technology and Business University, Chongqing, China

Yan Meng is a Ph.D. holder and currently associate professor of management at The Chongqing Technology and Business University. Her main research directions include international trade, international business, and international commercial law. She ever served in an overseas trading company. I hold several years of practical experience combining both theories and practices. She has published several papers in international indexed journals related to international trade and economic development and their impacts on the economy. She has also conducted relevant research in trade rules.

Jungjin Kim, School of Artificial Intelligence Law, Southwest University of Political Science and Law, Chongqing, China

Jungjin Kim, Professor of Law, Doctoral Supervisor, University of East Asia, Korea, currently working at Southwest University of Political Science and Law, Professor Emeritus, main research interests Cultural Economy, International Law, Commercial Law.

Hak-chun Lee, Department of Law, Graduate School, Dong-A University, Busan, Korea

Hak-chun Lee, Professor of Law and Doctoral Supervisor, University of East Asia, Korea, with major research interests in cultural trade, international commercial law, and international law.

Cho Dong Je, Dong-A University Graduate School of Law, Busan, Korea

Cho Dong Je, Degree: Professor, Doctor of Laws, Affiliation: Graduate School of Law, Dong-A University, Busan, Korea, Detailed address: LS521, Graduate School of Law, Dong-A University, 1 Bummin-dong 2-ga, Seo-gu, Busan, Korea.

Peiyun Cheng, School of Art, Chongqing Technology and Business University, Chongqing 400067, China

Peiyun Cheng was born in Taiyuan, Shanxi. P.R. China, in 1996. She graduated from Chongqing Technology and Business University with a bachelor’s degree. Now she is studying for a master’s degree in Art and design of Chongqing Technology and Business University. Her research interest include intangible cultural heritage regeneration design research, Brand and Visual Communication design research.


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How to Cite

Meng, Y. ., Kim, J. ., Lee, H.- chun ., Je, C. D. ., & Cheng, P. . (2023). Innovation and Digital Transformation of Media Economy Based on Information Security Technology. Journal of ICT Standardization, 11(03), 283–306.



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