Innovation and Digital Transformation of Media Economy Based on Information Security Technology

Authors

  • Yan Meng Chongqing Technology and Business University, Chongqing, China
  • Jungjin Kim School of Artificial Intelligence Law, Southwest University of Political Science and Law, Chongqing, China
  • Hak-chun Lee Department of Law, Graduate School, Dong-A University, Busan, Korea
  • Cho Dong Je Dong-A University Graduate School of Law, Busan, Korea
  • Peiyun Cheng School of Art, Chongqing Technology and Business University, Chongqing 400067, China

DOI:

https://doi.org/10.13052/jicts2245-800X.1134

Keywords:

Information security, blockchain, media economy, value chain reconstruction, Digital Transformation

Abstract

This study aims to analyze the application of information security (IS) technology and blockchain in the media economy, and the impact of cross-border cooperation and value chain reconstruction combined with blockchain technology (BCT) on promoting innovation and digital transformation in the media economy. This study delves into the interplay between cross-border collaboration, value chain reconstruction, and BCT. It constructs a media economic digital platform by amalgamating blockchain and cross-border value chain principles, subsequently evaluating and analyzing its performance. Findings indicate that the proposed model exhibits a reduced block propagation time and enhanced security performance, boasting a 5% improvement. The platform’s latency remains stable at approximately 245 ms. Survey analysis reveals an agreement rate exceeding 57.94% across dimensions such as data mining, customer relationship management, and classification effectiveness, contributing to heightened user satisfaction. Consequently, this study offers valuable insights into user relationship security management within cross-border collaborations, shedding light on novel avenues for sustainable development and digital transformation in the realm of the media economy.

Downloads

Download data is not yet available.

Author Biographies

Yan Meng, Chongqing Technology and Business University, Chongqing, China

Yan Meng is a Ph.D. holder and currently associate professor of management at The Chongqing Technology and Business University. Her main research directions include international trade, international business, and international commercial law. She ever served in an overseas trading company. I hold several years of practical experience combining both theories and practices. She has published several papers in international indexed journals related to international trade and economic development and their impacts on the economy. She has also conducted relevant research in trade rules.

Jungjin Kim, School of Artificial Intelligence Law, Southwest University of Political Science and Law, Chongqing, China

Jungjin Kim, Professor of Law, Doctoral Supervisor, University of East Asia, Korea, currently working at Southwest University of Political Science and Law, Professor Emeritus, main research interests Cultural Economy, International Law, Commercial Law.

Hak-chun Lee, Department of Law, Graduate School, Dong-A University, Busan, Korea

Hak-chun Lee, Professor of Law and Doctoral Supervisor, University of East Asia, Korea, with major research interests in cultural trade, international commercial law, and international law.

Cho Dong Je, Dong-A University Graduate School of Law, Busan, Korea

Cho Dong Je, Degree: Professor, Doctor of Laws, Affiliation: Graduate School of Law, Dong-A University, Busan, Korea, Detailed address: LS521, Graduate School of Law, Dong-A University, 1 Bummin-dong 2-ga, Seo-gu, Busan, Korea.

Peiyun Cheng, School of Art, Chongqing Technology and Business University, Chongqing 400067, China

Peiyun Cheng was born in Taiyuan, Shanxi. P.R. China, in 1996. She graduated from Chongqing Technology and Business University with a bachelor’s degree. Now she is studying for a master’s degree in Art and design of Chongqing Technology and Business University. Her research interest include intangible cultural heritage regeneration design research, Brand and Visual Communication design research.

References

Agrawal, P., and Narain, R. (2023). Analysis of enablers for the digitalization of supply chain using an interpretive structural modelling approach. International Journal of Productivity and Performance Management, 72(2), 410–439.

Ahmad, K., Maabreh, M., Ghaly, M., Khan, K., Qadir, J., and Al-Fuqaha, A. (2022). Developing future human-centered smart cities: Critical analysis of smart city security, Data management, and Ethical challenges. Computer Science Review, 43, 100452.

Awan, U., Sroufe, R., and Bozan, K. (2022). Designing value chains for industry 4.0 and a circular economy: A review of the literature. Sustainability, 14(12), 7084.

Basile, D., D’Adamo, I., Goretti, V., and Rosa, P. (2023). Digitalizing Circular Economy through Blockchains: The Blockchain Circular Economy Index. Journal of Industrial and Production Engineering, 40(4), 233–245.

Cai, Q., and Li, L. (2022). Path Selection and Optimization of Chinese Manufacturing Industry Participating in Global Value Chain Reconstruction. Sustainability, 14(11), 6688.

Charoenwong, B., Han, M., and Wu, J. (2023). Trade and Foreign Economic Policy Uncertainty in Supply Chain Networks: Who Comes Home?. Manufacturing & Service Operations Management, 25(1), 126–147.

Chen, W., Botchie, D., Braganza, A., and Han, H. (2022). A transaction cost perspective on blockchain governance in global value chains. Strategic Change, 31(1), 75–87.

Cui, L., Gao, M., Sarkis, J., Lei, Z., and Kusi-Sarpong, S. (2023). Modeling cross-border supply chain collaboration: the case of the Belt and Road Initiative. International Transactions in Operational Research, 30(3), 1187–1215.

Cunningham, S., and Craig, D. (2019). Creator governance in social media entertainment. Social Media+ Society, 5(4), 2056305119883428.

Dzogbenuku, R. K., Doe, J. K., and Amoako, G. K. (2022). Social media information and student performance: the mediating role of hedonic value (entertainment). Journal of Research in Innovative Teaching & Learning, 15(1), 132–146.

Fioroni, S. B., Lotz, A. D., Soroka, S., and Hiaeshutter-Rice, D. (2022). Political sorting in US entertainment media. Popular Communication, 20(2), 117–132.

Fraccastoro, S., Gabrielsson, M., and Chetty, S. (2021). Social media firm specific advantages as enablers of network embeddedness of international entrepreneurial ventures. Journal of World Business, 56(3), 101164.

Fraccastoro, S., Gabrielsson, M., and Pullins, E. B. (2021). The integrated use of social media, digital, and traditional communication tools in the B2B sales process of international SMEs. International Business Review, 30(4), 101776.

Hill, A., and Lee, J. C. (2022). Roamers: audiences on the move across entertainment platforms in Southeast Asia. Javnost-The Public, 29(1), 98–114.

Huang, H. (2023). Feminism in Chinese Cultural Entertainment Industry: A Case Study of Script Homicide Industry. Journal of Education, Humanities and Social Sciences, 8, 210–216.

Issa, W., Moustafa, N., Turnbull, B., Sohrabi, N., and Tari, Z. (2023). Blockchain-based federated learning for securing internet of things: A comprehensive survey. ACM Computing Surveys, 55(9), 1–43.

Jabbar, S., Lloyd, H., Hammoudeh, M., Adebisi, B., and Raza, U. (2021). Blockchain-enabled supply chain: analysis, challenges, and future directions. Multimedia Systems, 27, 787–806.

Khan, A. A., Laghari, A. A., Li, P., Dootio, M. A., and Karim, S. (2023). The collaborative role of blockchain, artificial intelligence, and industrial internet of things in digitalization of small and medium-size enterprises. Scientific Reports, 13(1), 1656.

Kumar, N. M., and Chopra, S. S. (2022). Leveraging blockchain and smart contract technologies to overcome circular economy implementation challenges. Sustainability, 14(15), 9492.

Liu, B., Pavlou, P. A., and Cheng, X. (2022). Achieving a balance between privacy protection and data collection: A field experimental examination of a theory-driven information technology solution. Information Systems Research, 33(1), 203–223.

Liu, L., Zhang, W., and Han, C. (2021). A survey for the application of blockchain technology in the media. Peer-to-Peer Networking and Applications, 14(5), 3143–3165.

Moro Visconti, R., Trevisi, C., and Cesaretti, A. (2022). Non-Fungible Tokens (NFT): business models, legal aspects, and market valuation. MEDIA LAWS, (1), 1–26.

Oguntegbe, K. F., Di Paola, N., and Vona, R. (2023). Communicating responsible management and the role of blockchain technology: social media analytics for the luxury fashion supply chain. The TQM Journal, 35(2), 446–469.

Panasenko, S. V., Stukalova, I. B., Kurenkova, V. P., Mironov, A. V., and Bezvesilnaya, A. A. (2021). Blockchain in Trade in the Digital Economy. Revista Geintec-Gestao Inovacao E Tecnologias, 11(4), 494–502.

Qu, F., Tian, X., Li, L., He, S., and Han, M. (2022). A state-of-art survey: Digitalization of money to cryptocurrency. Issues in Information Systems, 23(2), 193–199.

Ramos, S., Pianese, F., Leach, T., and Oliveras, E. (2021). A great disturbance in the crypto: Understanding cryptocurrency returns under attacks. Blockchain: Research and Applications, 2(3), 100021.

Sharma, P., Namasudra, S., Crespo, R. G., Parra-Fuente, J., and Trivedi, M. C. (2023). EHDHE: Enhancing security of healthcare documents in IoT-enabled digital healthcare ecosystems using blockchain. Information Sciences, 629, 703–718.

Unal, I. M., and Aysan, A. F. (2022). Fintech, Digitalization, and Blockchain in Islamic Finance: Retrospective Investigation. FinTech, 1(4), 388–398.

Verhun, A., Buntova, N., Boretska, N., Borysova, O., and Shevchuk, S. (2022). Digital Tools for the Development of the Hospitality and Tourism Industry in the Context of a Digitized Economy. Economic Affairs, 67(4s), 869–876.

Yang, B., Liu, B., Peng, J., and Liu, X. (2022). The impact of the embedded global value chain position on energy-biased technology progress: Evidence from chinas manufacturing. Technology in Society, 71, 102065.

Yin, C., Zhou, Y., He, P., and Tu, M. (2023). Research on the influencing factors of the switching behavior of Chinese social media users: QQ transfer to WeChat. Library Hi Tech, 41(3), 771-787.

Downloads

Published

2023-09-11

How to Cite

Meng, Y. ., Kim, J. ., Lee, H.- chun ., Je, C. D. ., & Cheng, P. . (2023). Innovation and Digital Transformation of Media Economy Based on Information Security Technology. Journal of ICT Standardization, 11(03), 283–306. https://doi.org/10.13052/jicts2245-800X.1134

Issue

Section

Intelligent System Concepts, architecture, standards, tools and applications